Inbox Zero Ninja

Using Systems to Win

The emails poured in and I dealt with them like I did everything else. With swift precision and indifference.

Each email held the promise of enlightenment yet most contained nothing important.

Years ago I created a system that made email easy to deal with. Anything that needed me to do something went into an @action folder. I filed everything else. Within a day my inbox was empty and each night before I left it went back to zero.

Every morning I went through that @action folder and prioritized what was inside. Most items I delegated to those better suited to handle the action. That left me with a core list of actions that I was the best to handle.

I ranked each item and put it in my task manager. Then after those five minutes I started to work on the first item.

Here’s the real game-changer. I didn’t stop working on that first item until I completed it or something blocked me from going forward. If blocked, I noted what the issue was, filed the task back into my task manager with an updated note and moved on to the next task. Simple. Nothing fancy, no whiz bang gadgets yet with this system I accomplished more in a day than most did in a week.

Why did it work?


The answer came to me from a variety of sources. The simple, short answer is that I created a system that worked how I thought. Something came in, I did something to it, and the outcome is what came out. No thinking required on two sections, in and out. I limited my thinking to only what I did. I read this quote that sticks with me and it changed my philosophy of work.

Get a task, work on it as hard and as fast as you can then pass it on to the next person. The better you do at that the better your system will run.


This post is a test of my task management system. I wanted to know how well the new Gutenberg plugin worked. So far, I like it. 


 

Listen: Rabbi Daniel Lapin – Modern Is Not Always Good; Ancient Is Not Always Wrong

I listened to the Rabbi today. Yes, you heard right. He is a Rabbi and I’m not Jewish. But he spoke to me. I heard his story, his vision, and his thoughts. They resonated with me.
 
I’m old-school. I love the classics and believe in good old-fashioned work. Not that you have to love it, but that it has to get done. My wife used to tell me that I was an old soul. I loved that. It sums up my feelings about the world. We came into this world yet so many came before us who may have the answers. We stand on their shoulders. So, yes, our world is different. But how much? And: to what degree?
 
Back to the point. Ideas do not degrade like other things. Ideas get to stand on their own. And through thinking they can either stand the test of time or not. Clear thinking like that makes me happy. It touches on this idea in my head; better can only come from what came before. The clearer we see this, the better we will be.
 
Take a listen to the Rabbi. He may surprise you.
 
 
 

Who I Am

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Hi, I’m Winston Ash and this is where you learn more about me.

I’m a freelance front-end web developer. I work with agencies across the globe to create high performance websites that work across all platforms & devices.

I’m self-taught and constantly learning; I read books, attend conferences, & meetups. My skill set allows me to adapt quickly to any project, no matter how big or small.

I am in love with coding: front end web development, React, JavaScript, and Python. My current learning interests include: robotics, machine learning, data analysis, and business processes. On my bucket list: running a marathon in 2018.

My Mission: To tell great stories.

Business is in my blood. I started this website to share my journey building a business. My passion is telling the world about great businesses.

This is my shot. I’m taking it.

MY BIO:

PROFESSIONAL

(written in third person)

Winston Ash is an entrepreneur and the CEO & founder of Ash Media Empire , a full-service digital agency serving business owners, freelancers, and small to medium-sized businesses. You might know me from work I’ve done in the Hudson Valley.

Winston Ash is a well-known marketer and business operator. With 10 plus years management experience; he brings business knowledge to the table.

Winston rose through the ranks in business and established himself as a proven leader with a tremendous track record. He helped turnaround and grow three operations to 28% return on net assets. Managing multi-million dollar operating budgets, supervising over 60 employees, and responsible for all operations, transportation, and administration.

PERSONAL:

I am married to my best friend and biggest champion.

My mission is to tell great stories and build great businesses. My motto is: “Amat Victoria Curam” translated to “Victory Loves Preparation”

My 9-to-5 job is at an amazing company where I lead recycling teams as we receive, process, and sell recyclable materials.

I can be found on Twitter @winstonash1 and Instagram @winston_ash where I love to talk about business, politics, tech, self-education, and success.

 

The Mountain

I fight.
I got this, I can do this.
Then something gets in the way.
And I overcome it. Then another. And another.
I fear I won’t get there. The path gets harder. Uphill and steep.
I crawl, scratch, and scramble. Almost there.
Then I crest the peak. And realize this is the beginning.
The top is much higher.
At these times, I pull out the file.
The one with all the notes everywhere.
What does it say?
The words I need to see.
Get back to work.
Keep shipping.
Write and rewrite. Then do it over again.
How many times? I don’t know.
When will it be over?
That I do know.
When I’m shocked by the ending.
 

First Draft

The idea is there.
 
The story stirs in my mind. Why do I want to do it? Spend years writing a book. Think of all the other things I could do with this time. Shows watched, friends partied with, and hobbies taken up.
 
BUT I’m invested in the book. Hooked from the first sentence written. Not a little either. I knew at that moment the whole book would get written. Whether it ends up in the garbage or on the store shelves, doesn’t matter. The Muse, the Soup, God, whatever you want to call it, spoke to me. Not a voice but a feeling. Creativity and light poured from my brain onto paper. Yes, I wrote. Yes, I edited. Yes, I did it. But it didn’t come from me. Or, it did. I don’t know.
 
I know this. Every time I write, I’m pulled deeper into this world. Sights and sounds reach me. Details that were words before take on life. The world shifts and I see myself there. Want to know the most interesting thing? I smell the fields on fire. I taste the fear of not knowing. The anguish of betrayal. The pain from falling. The desperation to survive. The horror at what I’ve become. While writing I know I’ve struck gold when my heart races. The beats pick up, I sweat a little. Hoping my character makes it. Willing her forward. It’s a rush like no other.
 
I know how it ends. I wrote the ending, in my mind. But the details of exactly what happened keep changing. It’s exciting. I’m getting to write my own novel. The characters will do what I want them to do. I explore the human experience through my different characters. Each reaction or nuance came from me.
 
Writing is hard… and exhilarating. It is also exhausting. Living your characters in your mind. Thinking. What would they see next? How would they react? Who are they becoming?
 

Today’s Thoughts

The feeling of gain is remarkable. When I study myself I can see the effect winning has on me. I love it. Competition drives this passion in me to win. I do think I’m better than most people. And this game gives me a chance to prove that out.
 
Losing doesn’t hurt that much to me. As long as I limit the downside risk. With a known and quantified downside, it allows me to be ok. No harm, no foul.
 
What does this mean for me?
 
Quite a lot. I drive hard to force everything into a game that is measured. The challenge excites me. And I become stupid. Which turns out to be exactly what I need. No thinking, no planning only action. And this allows me to perform at my best. Yes, I do fail. And often. The good thing about these failures is that they are micro. Consider them like bodybuilders do to grow muscles. Micro tears and rest lead to extreme muscle growth. So yes, I take losses, but ones that I recover from and come back better.
 
Games are fun. Try it out. Before jumping in though make sure you calculate your risk / reward ratio.